“The Strand helps our palate and overall sense of style become a little more sophisticated.” – Sonoran Living

The Strand is a fast casual concept that brings the hip, urban vibrancy of metropolitan Italy across the sea to America. The tone is set with high-energy “Strand Red” dining pods and fun Italian pasta-like lighting. A specially commissioned panoramic black and white photograph fresh from the streets of Milan surrounds the diners in an Italian cityscape setting. BNP created the “plate of pasta” Strand logo design that sets the theme for all of the bold signage and products throughout the space. Not a strand was missed!